U.S. Iron Supplement Market is Expected to Reach USD 3.1 Billion by 2032, CAGR of 5.9% from 2023 to 2032

Allied Market Research published a report, titled, “U.S iron supplement market by Form (Solid, Liquid, and Other), Distribution Channels (Online and Offline): Global Opportunity Analysis and Industry Forecast, 2023-2032“. According to the report, the global U.S. iron supplement market was valued at $1,747.37 million in 2022, and is projected to reach $3,105.74 million by 2032, registering a CAGR of 5.9% from 2023 to 2032.

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Surging Growth in the U.S. Iron Supplement Market: Causes and Implications

The U.S. iron supplement market has witnessed remarkable expansion, propelled by a surge in the prevalence of iron deficiency anemia, an increased focus on fitness and nutrition, and a rising trend in using iron supplements for medical purposes. The escalating incidence of iron deficiency anemia plays a pivotal role in steering the growth trajectory of the U.S. iron supplement market. As the diagnosis of iron deficiency anemia becomes more prevalent, there is a corresponding upswing in the demand for iron supplements to address this health condition. Healthcare professionals frequently prescribe or recommend iron supplements for the treatment of iron deficiency anemia and as a preventive measure for vulnerable populations, including pregnant women and young children.

Covid-19 Pandemic Sparks Increased Demand for U.S. Iron Supplement Market

The onset of the Covid-19 pandemic led to a notable rise in the demand for iron supplements. During the initial phase of the pandemic, there was a significant surge in demand as people engaged in mass purchasing of iron supplements to enhance their immunity. Nevertheless, the disruption in the supply chain caused by lockdown measures resulted in a shortage of iron supplements.

U.S. Iron Supplement Market Dynamics: Solid Dominance and Liquid Growth

In 2022, the solid segment dominated the U.S. iron supplement market, capturing almost two-thirds of the revenue share. This was primarily due to the convenience of portability and an extended shelf life associated with solid forms. However, the liquid segment is anticipated to exhibit the most rapid growth throughout the forecast period. Projected to achieve the highest Compound Annual Growth Rate (CAGR) of 6.7% from 2023 to 2032, this growth can be attributed to the widespread adoption of the liquid form, particularly among children and elderly patients.

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Leading Market Players: –

• A.C. Grace Company
• Gensavis Pharmaceuticals
• Soho Flordis International
• Jamieson Wellness Inc.
• NOW Foods
• Otsuka Pharmaceutical Co., Ltd.
• Nestlé
• Thorne HealthTech
• BetterYou
• PharmaNutra SpA

Key Findings of the Study

• Based on form, the solid segment held the largest market share in 2022. However, the liquid segment is expected to register the fastest growth during the forecast period.
• On the basis of distribution channel, the offline segment held the largest market share in 2022. However, the online segment is expected to register the fastest growth during the forecast period.

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